BooBox, is it going to woo bloggers?

Seems like a revenue zone for bloggers, where they can link the small image of the BooBox to the product they are talking about say for eg. a T.shirt, shoe and if the user clicks on the image, the link opens up the Amazon checkout counter where the purchase can be made. What this means for the bloggers is revenue based on commission if its directed from their site.

Seems like an interesting concept and will kick off, just like adsense. Anyone using adsense in their website would like to go for boobox. The downside is that, it only takes you to amazon.com and would be nice if this gets linked to a comparison shopping wesbite.